Total: 126.6 million fan
Instagram: 31.1 million fan
Facebook: 73 million fan
Twitter: 20.1 million (English), 751,800 (Indonesian), 672,800 (Spanish), 694,300 (Arabic), 217,100 (Malaysian), 70,800 (Japanese)
Although Manchester United have been passing the glory days under coach legend Sir Alex Ferguson for years, the Red Devils still is the most popular club in the English Premier League in terms of the social media attractiveness. Despite the fact that Man United will only play in the Europa League this season, there are more than 750,000 new Indonesian Twitter fans are a record for a western football club.
Total: 79.7 million fan
Instagram: 18.3 million fan
Facebook: 48 million fan
Twitter: 13.3 million (English), 71,500 (USA)
Chelsea has to improve a lot in terms of managing social channels, especially when it comes to Instagram, where the “Blues” only come in 6th. The lack of accounts in foreign languages is noticeable on Twitter although in the end Chelsea still come in fourth place in the ranking with a big competitor approaches from right behind with big steps.
Total: 79.5 million fan
Instagram: 30.9 million fan
Facebook: 39 million fan
Twitter: 7.2 million (Italian), 1.6 million (English), 418,000 (Spanish), 245,500 (Indonesian), 161,000 (Arabic)
Juventus Turin is a big winner in the social media thanks to the football star: Cristiano Ronaldo. Juventus has been improved a lot its rank in the social media since the Portuguese player plays for them in 2018. On Instagram alone, the number of followers has risen by over 16 million in comparison to the same period last year!
FC Bayern Munich
Total: 73.9 million fan
Instagram: 18 million fan
Facebook: 49 million fan
Twitter: 4.7 million (German), 1.1 million (English), 559,000 (Spanish), 293,900 (Arabic), 204,000 (North America)
The most popular German team got out of the top 5 by the impressive improvement of Juventus. FC Bayern is incredibly successful on Facebook, where it comes at fourth place although Instagram and Twitter are not enough for the top. In a national comparison with Borussia Dortmund, however, Bayern is the winner as the BVB has a total of over 26.7 million social followers and places eleventh in the worldwide club ranking.